Creating personalized customer journeys for your most important user segments – Sitecore Offshore Development

Sitecore
Creating personalized customer journeys for your most important user segments - Sitecore Offshore Development Sitecore offshore Development journeys, A contextual customer experience starts with an approach anchored in targeting customer segments and guiding them through relevant customer journeys. What distinguishes the pacesetters is their ability to prioritize which customer segments are the strategic drivers of the business; craft experiences tailored for these segments; and align content to the decision stages in their priority segments’ journeys. With the following methodology, any organization can achieve pacesetter advantage. It starts with identifying your most important customer types All customers are not the same. Customers classify into groups. Some groups are more important to your business than others. The question is how to accurately select, segment, and prioritize these customer groups. A segment is…
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Sitecore Commerce evaluated in the Forrester Wave

Sitecore
Sitecore Commerce evaluated in the Forrester Wave™: B2C Commerce Suites, Q1 2017 Sitecore Commerce and content are merging. They’ll never be the same thing, but they’ll never again be siloed separately, either. Several years ago, Sitecore saw the need to link the marketing experience and the commerce experience because, for the customer, it’s one experience and entered the marketplace for commerce solutions in 2014 and believe that our efforts—and the philosophy behind them—were validated in The Forrester Wave™: B2C Commerce Suites, Q1 2017. It’s important to provide some context as to how we got here. Sitecore has been a recognized leader in the content management space for many years. Even before analysts were writing reports about the necessary integration of content and commerce, we were living it through our customers!…
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Sitecore Release Announcement: Data Exchange Framework 1.3 and Dynamics CRM Connect 1.3 – Sitecore India

Sitecore
Sitecore Release Announcement: Data Exchange Framework 1.3 and Dynamics CRM Connect 1.3 - Sitecore India Today we released Data Exchange Framework 1.3 and Dynamics CRM Connect 1.3. You can read the release notes for all of the changes, but there are a couple of things we've added in direct response to customer feedback, so I wanted to call those out. Support for reading & writing language-specific content to Sitecore items - Sitecore India When we’re building Data Exchange Framework, we wanted to create a product that could be used to synchronize ANY kind of data. So far, our focus has been on data from Dynamics CRM and Sitecore xDB. I think this shows - there's a lot of functionality available for working with data from those systems. In order to…
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